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PAINT THE TOWN RED

Paint the town red with our latest collection, curated for the season. Discover new shades of our bestselling formulas and textures including Satin Slip Lipstick, Soul Shadows and Sunset Blush Balm.
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NEW IN: SKIN NOVA COMPLEXION BALM

With a medium-to-buildable coverage and 20 flexible second-skin finish shades, meet your new favourite everyday foundation.
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GILT SOUL SHADOWS

Gilded golds and modern matte mauves add decadent dimension to the eyes.
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Lips
HICKIE SATIN SLIP LIPSTICK

Make your mark with a seductive brick red hue in our sensorial satin lipstick.
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VIEVE ROBE

Whether you’re relaxing on the sofa, indulging in a post-bath self-care ritual or sipping your morning coffee, the VIEVE Robe is the ultimate cosy companion.
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THE GIFT OF VIEVE

'Tis the season for gifting! Explore our range of thoughtful Christmas presents for everyone on your list — featuring stocking fillers, gift sets, and exclusive VIEVE merch. And don’t forget to spoil yourself, too.
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Shop All Face Primer Foundation Concealer Powder Bronzer Blush Highlighter Setting Spray Refills Face Brushes & Tools Face Sets

NEW IN: SKIN NOVA COMPLEXION BALM

With a medium-to-buildable coverage and 20 flexible second-skin finish shades, meet your new favourite everyday foundation.

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Shop All Eyes Mascara Eyeshadow Eyeliner Lashes Eye Brushes & Tools Eye Sets

GILT SOUL SHADOWS

Gilded golds and modern matte mauves add decadent dimension to the eyes.

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Shop All Lips Lip Liner Lipstick Lip Gloss Lip Brush Lip Sets

HICKIE SATIN SLIP LIPSTICK

Make your mark with a seductive brick red hue in our sensorial satin lipstick.

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VIEVE ROBE

Whether you’re relaxing on the sofa, indulging in a post-bath self-care ritual or sipping your morning coffee, the VIEVE Robe is the ultimate cosy companion.

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SEASONS TREATINGS

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We found your lipstick

VIEVE SHADE FINDER

Take our complexion quiz, powered by Findation, to find your perfect Skin Nova Complexion Balm match.

YOUR SHADE RANGE

Select the group which best represents your skin tone.

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YOUR SKIN TONE

Select the skin tone which is closest to yours.

Deep golden

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Deep neutral

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Light peach

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YOUR CURRENT FOUNDATION

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YOUR PERFECT MATCH!

Your Skin Nova Complexion Balm results are in, select your preferred one or stick with our recommendations.

VIEVE
Findation

440

Deep neutral

430

Deep cool

420

Deep red

410

Deep warm

400

Deep golden

340

Tan warm

330

Tan peach

320

Tan neutral

310

Tan cool

300

Tan golden

240

Medium peach

230

Medium neutral

220

Medium warm

210

Medium golden

200

Medium cool

140

Light warm

130

Light peach

120

Light neutral

110

Light golden

100

Light cool

SELECT YOUR SHADE

YOUR PERFECT MATCH!

Your Skin Nova Complexion Balm results are in, select your preferred one or stick with our recommendations.

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Your personalised skin system

Your Finish

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Best of Both

Application

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Brush Sponge Fingers

Your Skin Type

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Balanced Dry Oily Combination

Your Skin Concerns

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YOUR PERSONALISED SKIN SYSTEM

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WE'VE FOUND YOUR LIPSTICK

And we’re not giving it back… Don’t worry, though! We’ve got options for whatever look you're going for. Explore our range of super pigmented, longwearing and skincare infused lipsticks, lip liners, and lip glosses — talk about an upgrade.

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14 products

14 products

Modern Lip Definer

Modern Lip Definer
tailored

Regular price £19.00

Regular price Sale price £19.00
Unit price per

Velvet sands Brat / modernlipdefiner Bark Rumour Tailored Peach'd Stupid cupid Aphrodyte Bewitched Rogue rouge Muse +
Colour Tailored
Lip Dew

Lip Dew
rosa

Regular price £21.00

Regular price Sale price £21.00
Unit price per

Mirror Original Pesca Cherub Rosa Cherry +
Colour Rosa
Satin Slip Lipstick

Satin Slip Lipstick
nightie

Regular price £23.00

Regular price Sale price £23.00
Unit price per

Nightie Silk sheets Kink Hickie Deep love +
Colour Nightie
Makeup That Gets You

Discover our full campaign and learn more about our bestselling icons.

DISCOVER MORE
Modern Matte Lipstick

Modern Matte Lipstick
brat

Regular price £23.00

Regular price Sale price £23.00
Unit price per

Vieve Treasure Ninetease Comin-in-haute Power suit Pinch Cherub's kiss Deity Brat Promise Lara Muse / modernmattelipstick +
Colour Brat
Modern Lip Definer

Modern Lip Definer
bark

Regular price £19.00

Regular price Sale price £19.00
Unit price per

Velvet sands Brat / modernlipdefiner Bark Rumour Tailored Peach'd Stupid cupid Aphrodyte Bewitched Rogue rouge Muse +
Colour Bark
Lip Dew

Lip Dew
original

Regular price £21.00

Regular price Sale price £21.00
Unit price per

Mirror Original Pesca Cherub Rosa Cherry +
Colour Original
Modern Lip Definer

Modern Lip Definer
velvet sands

Regular price £19.00

Regular price Sale price £19.00
Unit price per

Velvet sands Brat / modernlipdefiner Bark Rumour Tailored Peach'd Stupid cupid Aphrodyte Bewitched Rogue rouge Muse +
Colour Velvet sands
Out of Stock

NEW IN

Satin Slip Lipstick

Satin Slip Lipstick
hickie

Regular price £23.00

Regular price Sale price £23.00
Unit price per

Nightie Silk sheets Kink Hickie Deep love +
Colour Hickie
NEW IN

Lip Dew

Lip Dew
mirror

Regular price £21.00

Regular price Sale price £21.00
Unit price per

Mirror Original Pesca Cherub Rosa Cherry +
Colour Mirror
Modern Matte Lipstick

Modern Matte Lipstick
cherub's kiss

Regular price £23.00

Regular price Sale price £23.00
Unit price per

Vieve Treasure Ninetease Comin-in-haute Power suit Pinch Cherub's kiss Deity Brat Promise Lara Muse / modernmattelipstick +
Colour Cherub's kiss
About VIEVE

Discover the story behind VIEVE, as told by our founder, Jamie Genevieve.

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Modern Lip Definer

Modern Lip Definer
aphrodyte

Regular price £19.00

Regular price Sale price £19.00
Unit price per

Velvet sands Brat / modernlipdefiner Bark Rumour Tailored Peach'd Stupid cupid Aphrodyte Bewitched Rogue rouge Muse +
Colour Aphrodyte
Modern Matte Lipstick

Modern Matte Lipstick
ninetease

Regular price £23.00

Regular price Sale price £23.00
Unit price per

Vieve Treasure Ninetease Comin-in-haute Power suit Pinch Cherub's kiss Deity Brat Promise Lara Muse / modernmattelipstick +
Colour Ninetease
SAVE 25%

Lip Sync

Lip Sync
brat

Regular price £24.00

Regular price ~~£32.00~~ Sale price £24.00
Unit price per
Satin Slip Lipstick

Satin Slip Lipstick
silk sheets

Regular price £23.00

Regular price Sale price £23.00
Unit price per

Nightie Silk sheets Kink Hickie Deep love +
Colour Silk sheets

SHOP THE LOOK

MAKEUP THAT GETS YOU

Like what you see? Explore the bestselling products used to create this look and try it yourself.

AWARD-WINNING

Skin Nova

Skin Nova
radiant makeup primer

Regular price £31.00

Regular price Sale price £31.00
Unit price per

10ml 30ml 100ml
Volume 30ml
Modern Mascara

Modern Mascara
midnight black

Regular price £26.00

Regular price Sale price £26.00
Unit price per
Modern Lip Definer

Modern Lip Definer
velvet sands

Regular price £19.00

Regular price Sale price £19.00
Unit price per

Velvet sands Brat / modernlipdefiner Bark Rumour Tailored Peach'd Stupid cupid Aphrodyte Bewitched Rogue rouge Muse +
Colour Velvet sands
AWARD-WINNING

Eye Wand

Eye Wand
sand

Regular price £25.00

Regular price Sale price £25.00
Unit price per

Lilac Rose Vanilla Sand Camel Hazelnut Mahogany Coffee Espresso Raven +
Colour Sand
Sunset Blush Balm

Sunset Blush Balm
rosa

Regular price £24.00

Regular price Sale price £24.00
Unit price per

Pesca / sunsetblushbalm Cherub / sunsetblushbalm Strawb Rosa / sunsetblushbalm Piazza / sunsetblushbalm +
Colour Rosa
Modern Radiance Concealer

Modern Radiance Concealer
light 2

Regular price £27.00

Regular price Sale price £27.00
Unit price per

Light 1 - neutral Light 2 - cool pink Light 3 - warm beige Light 4 - peach Light 5 - cool pink Medium 1 - neutral Medium 2 - cool pink Medium 3 - warm beige Medium 4 - golden Medium 5 - peach Tan 1 - golden Tan 2 - peach Tan 3 - golden Tan 4 - neutral Tan 5 - peach Deep 1 - golden Deep 2 - red Deep 3 - neutral Deep 4 - red Deep 5 - neutral +
Colour Light 2 - cool pink
AWARD-WINNING

Power Ink Liner

Power Ink Liner
dark brown

Regular price £23.00

Regular price Sale price £23.00
Unit price per

Midnight black Dark brown
Colour Dark brown
AWARD-WINNING

Modern Radiance Cream Bronzer

Modern Radiance Cream Bronzer
light

Regular price £32.00

Regular price Sale price £32.00
Unit price per

Light / modernradiancecreambronzer Medium / modernradiancecreambronzer Tan / modernradiancecreambronzer Deep / modernradiancecreambronzer +
Colour Light
REFILL AVAILABLE

Modern Bronzer

Modern Bronzer
light

Regular price £33.00

Regular price Sale price £33.00
Unit price per

Light Medium Tan Deep +
Colour Light
NEW IN

Skin Nova Complexion Balm

Skin Nova Complexion Balm
200

Regular price £34.00

Regular price Sale price £34.00
Unit price per

440 - deep neutral 430 - deep cool 420 - deep red 410 - deep warm 400 - deep golden 340 - tan warm 330 - tan peach 320 - tan neutral 310 - tan cool 300 - tan golden 240 - medium peach 230 - medium neutral 220 - medium warm 210 - medium golden 200 - medium cool 140 - light warm 130 - light peach 120 - light neutral 110 - light golden 100 - light cool +
Colour 200 - medium cool
NEW IN

Skin Nova Complexion Balm

Skin Nova Complexion Balm
120

Regular price £34.00

Regular price Sale price £34.00
Unit price per

440 - deep neutral 430 - deep cool 420 - deep red 410 - deep warm 400 - deep golden 340 - tan warm 330 - tan peach 320 - tan neutral 310 - tan cool 300 - tan golden 240 - medium peach 230 - medium neutral 220 - medium warm 210 - medium golden 200 - medium cool 140 - light warm 130 - light peach 120 - light neutral 110 - light golden 100 - light cool +
Colour 120 - light neutral
Nova Glow Liquid Light

Nova Glow Liquid Light
bijou

Regular price £27.00

Regular price Sale price £27.00
Unit price per

Bijou Holy chic Riches
Colour Bijou

1 / of 12

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