• YOUR TOP PRODUCT: SKIN NOVA 

    Our award-winning primer, Skin Nova, was the most checked-out item this year. Whether it was a fresh-faced morning or glam night out, Skin Nova was with you, ensuring your glow was next level. 

  • AWARD-WINNING
    Front of Skin Nova Primer product on a white background

    Skin Nova

    Skin Nova

    radiant makeup primer
    £31.00
    £31.00
    10ml 30ml 100ml
  • BACK IN STOCK
    Skin Nova XL

    Skin Nova XL

    Skin Nova XL

    radiant makeup primer
    £65.00
    £65.00
    10ml 30ml 100ml
1 3

YOUR 2024 BESTSELLERS

Closely following Skin Nova, these were the products you loved so much that you kept coming back for more. The ones you kept in rotation, stocked up on (so much so that Invisiveil sold out!), and told your friends about. 
1 4

JUST A FEW OF OUR HIGHLIGHTS

  • ON THE ROAD

    We celebrated the launch of Skin Nova Complexion Balm with our roadshow, meeting lots of you IRL in London, Birmingham, Liverpool and Manchester. Where will 2025 take us? 

  • /pages/rewards

    POINTS PARTY

    Our loyalty club got a makeover with the launch of VIEVE Society, giving you, our community, the chance to get swap their hard-earned points for limited-edition, money-can’t-buy exclusives. 

  • GLASGOW CALLING 

    We brought our Pop-Up back to Glasgow for the fourth year running, complete with Jamie-led masterclasses, brand new merch, and exciting gifts with purchase and residencies from local businesses. 
SHOP EYES
SHOP EYES

EYES ON THE PRIZE 

The eye products you restocked, time and time again.
SHOP EYES
  • SAVE 25%
    The Icons

    The Icons

    The Icons

    £42.00
    £57.00 £42.00
  • The Ninetease Eyeshadow Palette

    The Ninetease Eyeshadow Palette

    The Ninetease Eyeshadow Palette

    £49.00
    £49.00
  • Eye Wand

    Eye Wand

    Eye Wand

    hazelnut
    £25.00
    £25.00
    +
  • Modern Mascara

    Modern Mascara

    Modern Mascara

    midnight black
    £26.00
    £26.00
  • Power Ink Liner

    Power Ink Liner

    Power Ink Liner

    midnight black
    £23.00
    £23.00
  • Eye Wand

    Eye Wand

    Eye Wand

    coffee
    £25.00
    £25.00
    +
  • SAVE 10%
    vieve eye kit

    VIEVE Eye Kit

    VIEVE Eye Kit

    customisable eye set
    £70.00
    £78.00 £70.00
  • The Edit

    The Edit

    The Edit

    5 essential brush set
    £100.00
    £123.00 £100.00
1 8

MAKEUP THAT GETS YOU

Did you spot our billboard campaign across London?

1 3
SHOP LIPS
SHOP LIPS

LIP SERVICE

The lip products you couldn’t stop yapping about. 

SHOP LIPS
1 8

THANK YOU

At VIEVE, our community is everything to us. We’re so grateful for your support this year and can’t wait for you to see what we’ve got in store for you next year.  

Love Jamie (and everyone else at VIEVE)  

XXX 

DISCOVER ALL VIEVE